Communication about the mass destruction of counterfeit products by the authorities, and by certain brands (one vividly remembers the picture of the steamroller flattening counterfeit watches), has had a strong impact on the final customers' minds and on their idea of counterfeiting, readily associated with the watchmaking and jewellery industries.
Counterfeiters now have considerable industrial capacities. They are able to duplicate, in appearance at least, almost every sort of watch or piece of jewellery. Watchmakers, brand distributors, customs authorities, and clients therefore need anti-counterfeiting technology to confirm product authenticity.
Prooftag offers watchmakers and jewellery designers secured certificates of authenticity. These certificates are made secure either with a Bubble Seal™ or in the form of a Bubble Card™, which allows the final customer to carry out a check on authenticity.
Each piece, whether numbered or not, can be associated with its own individual certificate. The Bubble Card™ brings the customer the whole set of services which go hand in hand with the purchase of luxury watches or fine jewellery.
Certificate of authenticity
The Bubble Card™ presents a new, more secure and more aesthetic way to issue guarantees. Whilst maintaining the traditional codes linked to the implementation of the guarantee on a watch or a jewel, the Bubble Card™ offers the customer a better level of presentation by eliminating handwritten annotations. Equally, it is a secure guarantee for the manufacturer and its distributors.
Beyond the basic guarantee card or the accompanying leaflet, the Bubble Tag™ represents a real key, giving the customer access to:
- The details of the guarantee and the various maintenance services,
- The instruction and maintenance manual in the chosen language,
- Any other piece of information or document related to the product (gemology certificate, COSC …).
Proof of authenticity
Each Bubble Card™ is a unique certificate of authenticity, impossible to reproduce, and directly associated with one of your creations.
It enables the customer to check at any time, through a simple procedure, the authenticity of a product, and so to dispel any suspicion of counterfeiting.
Direct communication and marketing tool
Each Bubble Tag™ gives access to the manufacturer’s data on the product, and in the language chosen by the consumer.
Through this connection, the consumer can explore the universe of the brand, as well as the range of collections. This is a unique opportunity to create a direct and innovative relationship with each consumer.
Traceability
The recording of the guarantee and the online authenticity control method allow for the gathering of statistical information on the appearance of parallel markets.
Like more and more jewellers and watchmakers have done, we invite you to discover the advantages of the Bubble Tag™ as a guarantee and authenticity certificate, by asking us for a sample.
